OUR STORY

In Chinese culture, fruit is not just food; it is also a symbol of luck, prosperity, and love. "CHỊ HẰNG - Mỹ Quả Trung Hoa" was born from the love and passion of a family with over 30 years of experience in the global fruit industry.

OUR STORY
"Chị Hằng" represents the beauty and cultural story behind each fruit, especially as a result of China’s national strategy for high-tech agricultural development, bringing international-quality fruits to consumers. The fairy-tale-like orchards under the full moon, and the gentle, caring nature of "Chị Hằng" from the Chinese legend of "Chang’e" have transformed into "Chị Hằng" in the imaginations of Vietnamese children, creating a bridge that shapes the "CHỊ HẰNG" brand.
OUR STORY

"CHỊ HẰNG - Mỹ Quả Trung Hoa" was established in 2024 not only to bring high-quality Chinese fruits to consumers but also to spread cultural values and love through each product.

 
OUR STORY

In addition to importing and distributing, "CHỊ HẰNG" is dedicated to applying technology to ensure quality and traceability, providing the best experience for customers. Each "Mỹ Quả Trung Hoa" product is a gift from nature, a blessing of peace and happiness sent to every family.

BRANDS

The sun and the moon have always been two incredibly important symbols in agriculture, as well as in our cultural life. Inspired by these celestial symbols, the CHỊ HẰNG brand has developed two flagship product lines named Moon Bright - Minh Nguyệt and Sun Bright - Minh Nhật. Each product is a result of the high-tech agricultural advancements in China.

Moon Bright

Moon Bright

While the sun shines every day, the moon only reaches its full, round shape during the full moon, symbolizing rarity, uniqueness, and preciousness. Moon Bright - Minh Nguyệt is inspired by the image of the radiant full moon, offering customers Chinese premium fruits that are not only fresh and delicious but also meticulously selected and rare.

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Sun Bright

Sun Bright

Sun Bright is inspired by the radiant daytime sun. The sun is always known for its fullness, symbolizing stability and fresh energy. At Sun Bright, CHỊ HẰNG not only brings sweet and wholesome fruits but also blends the natural flavors with the vitality of the sun.

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